Today, things change very quickly.
And yes, have your broad-brush-strokes for your six months, your nine month, your five year plan... I’m all about that big long term vision.
But, for execution purposes, for a master plan, chunk it down to 90 days.
You can see 90 days in front of you. You know how much work you can handle within 90 days.
And to map your business that way, has been the most effective, not only for my business but for my clients.
It allows you a tangible vision and the ability to course correct once you gain more information. So much can change in one week, let alone 90 days.