Episode 1: You Are Your Special Sauce


YOU are the secret sauce, you, you, you, you!


So often, the question I get asked from clients and people in my life, is “How do I make my brand authentically me?” And I keep coming back to - no one is like you.


No one has your story. No one has your voice. I want you to remember that multiple people can have the same skill set! Stop comparing yourself to everyone out there doing the same thing.


Let me light a freakin fire under your booty, and be your reminder that no one is like you! And guess what? Your audience, your particular people who are meant to be heard, seen by you, are going to LOVE what you do!


Everything you’ve been through is part of your brand. Share your story, share what you’ve gone through because that’s made you, YOU.


Allow them to be a pivotal, foundational point of the story that you tell: your brand, your business, share yourself, share your values, and share what’s important to you. This is what’s going to attract your audience. This wild do it. You have beauty to share!


There’s nothing wrong with your voice. The only thing wrong is f you don’t share it! Don’t not share it because you’re scared. There is someone out there who needs to hear your message! I hope this inspires you, and you go get on it, girl! Hare your story. It is your gift, your brand, your secret sauce.


And yes, I’m also giving you the 1.2.3. On finding your secret sauce.


Key points discussed:


How do I make my brand authentically me? (01:09)


I was a self-proclaimed introvert who didn’t want to be in front of a camera (04:26)


What happens when you show up as you (05:17)


Everything you’ve been through is part of your brand (10:25)


You’re assignment (11:46)


The 1.2.3. On finding your secret sauce (13:45)


I’d love to know your main takeaways from this episode. Screenshot and tag me on Instagram @designkrew If you haven’t already follow the Brand On Fire podcast, share your reviews, and tune in every week to get your dose of branding magic!


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