When we’re building a website for clients, one of the first questions we get asked is – how does this work?
We’ve developed this process after creating hundreds of websites for our clients, and we decided to walk you through our process.
Ready for a little BTS?
Just kidding, not that BTS. We mean behind the scenes:
Step 1: Brainstorm power!
You’ll get on a call with the whole DesignKrew team, and we’ll do a deep dive on what you want your website to accomplish, who your ideal audience is, and what your brand voice is. Everyone’s on the call, and everyone’s rooting for you!
This is such an important first step, because we want to make sure we’re all clear on what your brand is all about. It’s the inside step of marketing from the inside out.
Step 2: To the word lab!
Our copywriting team will hone in on your messaging, and create the words that will leave an impact with your audience, and convert to sales.
Targeted copy is the first step in making sure that you’re communicating with the world what sets your brand apart. It’s what gives your audience the feeling like “wow, they’re talking directly to me!”
Step 3: To the beauty lab!
We know, we know – this is everyone’s favorite part, and yes, our copywriting team is a little salty about it.
This is the part where we really bring your vision to life with intuitive and impactful design.
The design step isn’t just about putting lipstick on the whole thing – it’s about making sure that your brand has a coherent visual identity that connects with your target audience.
Step 4: Ready, launch, go!
There’s actually a step before this, but it’s mostly the boring stuff that we take care of – all of the techy bits that ensure that the website actually works. We won’t bore you with the details.
What we WILL do though, is make sure that your launch goes off without a hitch. We’ve developed a super top-secret launch checklist to make sure that nothing falls through the cracks.
(Okay you got me – it’s not super secret and if you want to know more about our launch checklist hit reply and let me know)
Once you’re launched it’s all about celebrating with you!
We’re sharing our process with you because this is the process that you should follow when launching or relaunching a website.
Of course, we’d love to just do it for you, so you can spend your time and energy growing your business.
Getting a website that lands with your target audience and converts to sales is one of the hardest things to get right in a business. That’s why our Krew does it all – from the strategy, to creative, to implementation – so you can have a whole team devoted to getting everything perfect.
Give us a call, and let’s start with step 1!
We hope to hear from you soon!
Jessica and the DesignKrew