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Writer's pictureJessica Krewson Creative

4 steps for a gobble-worthy brand

Anyone else freaking out that it’s already Thanksgiving, or is it just me? I swear November just started.


This year I’m having the in-laws over for the holiday, and while we’re not doing the whole shebang, I’m still feeling excited to host my very first Thanksgiving dinner.


Is there a word for nervous but excited? Excious? Nercited? Cuz that’s me right now!


Before we all get immobile from excess turkey and mashed potatoes, I wanted to share with you the 4 Essential Elements of a Personal Brand.


Take the time to think through these elements this week and then strategize until the holidays. With a plan in place, you’ll be ready to start 2021 with an authentic and powerful personal brand.


If you need some extra guidance, be sure to check out my Profitable Brand Pack, where I break it all down for you.


The 4 Essential Elements of a Personal Brand:

  1. Clarity: What is your why? Dig deep and get clarity on why you’re doing what you’re doing, or what you want to do. Then, get in the head of your ideal clients – why do they do what they do, and why would they say YES to what you’re doing?

  2. Vision: What sets you apart from all the noise? Then think: How do you close the gap of where your client is right now, and where you want them to be? (Hint: This will probably be what sets you apart from your competitors)

  3. Presentation: How are you delivering your brand to your clients? Where are you presenting yourself and how?

  4. Consistency: The key is to show up regularly, and to add value. You want to become the go-to gal for your clients. An example is this newsletter: I’m in your inbox every Monday, bringing you valuable tools for building a personal brand.

Because Thanksgiving is all about the ol’ gratitude, I just want to take a moment and say THANK YOU, for you. You’re the reason I get out of bed in the morning.


Thank you for showing up in my little corner of the internet and being a part of this brand love movement I am on.


Happy Thanksgiving!


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