KREWNEWS

TAKE A LOOK TUESDAY! Graphic Design Fun Facts!

Submitted by

1. Roughly 25% of graphic designers are self-employed. Many more do freelance work on the side. Arts & Crafts for BIG KIDS!

2. Graphic designers most in demand in the coming years (through 2016) will be those with skills in web design and video entertainment. Why? Because video and the internet are where businesses need to be!

3. In 2006, there were 261,000 people employed as graphic designers. By 2016, the US Bureau of Labor Statistics predicts that the number of graphic design jobs will increase 10 percent—as fast as the average growth for all occupations. The need is growing because your brand image has never been so important!

4. Peretz Rosenbaum is one of the most influential graphic designers of the 20th century. He is responsible for the IBM logo, the UPS logo, the Westinghouse logo, and many other design icons. You know him as Paul Rand. One of my faves!!

5. Difference between Graphic Designing and Desktop Publishing: graphic design jobs involve the creative process of coming up with the concepts and ideas and arrangements for visually communicating a specific message desktop publishing is the mechanical process that the designer and the non-designer use to turn their ideas for newsletters, brochures, ads, posters, greeting cards, and other projects into digital files for desktop or commercial printing…. left brain meets right brain!

6. The first printed advertisement was in 1704, seeking a buyer for an estate, and printed in the Boston News-Letter. SO COOL!

7. 200 years later, in 1911 sex appeal is used for the first time in marketing, with Woodbury Soap and “The Skin You Love To Touch” campaign. Can I get an OW!!!???

8. In 1993, the world of online marketing becomes a reality as 5 million users get online. Its been growing ever since! You’re reading this aren’t you!?

9. In 1777, the first advertisement for ice cream was printed in the New York Gazette! Check it out:


10.Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does. ~ Steuart Henderson Britt (SO TRUE!)

11. Social media creates social capital. Social capital is a predictor of income and wealth. Don’t you think it’s important to have your social media websites looking professional and exciting?

12. This years winner of the Oscar for best animated short film was called “Logorama”

13. Internet marketing: You’re still marketing to human beings. As long as we’re selling to humans, we’re going to need humans to handle the marketing.

14. Internet marketing is the fastest marketing. To those of us who started out in 19coughcoughmumble, internet marketing is the fast forward of marketing. You can change something and see a result in less than six months?!!!!

15. Internet marketing is the most accessible form of marketing ever. You can reach more people, faster, for less money than in any other type of marketing.

16. A good logo works in the simplest form. It is a memorable representation of your brand and inspires confidence in your customers.

17. A professionally designed logo enables you to be immediately recognizable and must be unique, memorable and simple. Such a logo will become one of your most valuable corporate assets over time. It is essential to the foundation of your business success.

18. A professional card can be used for luring the customers instantly and pique their curiosity to learn about the company. In this form the card can instantly create a positive impression of the company.

19. You can use different shades, patterns and designs in a business card. You can also give a different shape and size to the card. The shape of the card also reflects the business of an organization.

20. In 1977, Steve Jobs asked the art designer for Apple, Rob Janoff, to design the new Apple logo. The new logo had a simple shape of an Apple, bitten into, with the colors of the rainbow in the wrong order. The bite symbolized knowledge (in the Bible, the apple was the fruit of the tree of knowledge) and the bite could also be pronounced “byte,” as a reference to computer technology.

BONUS quote! When Jean Louis Gassée (an executive at Apple throughout the 80′s) was asked about his thoughts on the Apple logo he answered: “One of the deep mysteries to me is our logo, the symbol of lust and knowledge, bitten into, all crossed with the colors of the rainbow in the wrong order. You couldn’t dream of a more appropriate logo: lust, knowledge, hope, and anarchy.”

References: (thanks guys!)
http://tinyurl.com/2e8vfwa, http://tinyurl.com/butbs7, http://tinyurl.com/2g7x2j2, http://tinyurl.com/ly7c7j, http://tinyurl.com/ych6qs4, http://tinyurl.com/28xpgfe,   http://tinyurl.com/yhlm23x, http://tinyurl.com/2acqfjs, http://tinyurl.com/2curpa6,   http://tinyurl.com/2bsyymf,  http://tinyurl.com/6axe3e